I like to move it, move it.

Sorry for that horrible Madagascar reference. My son loves that song, and when he’s old enough to visit websites he’s gonna think that’s hilarious.

But honestly, I love motion graphics and utilizing my background in theatre to design them. Theatre is all about surprise. It’s about catching the audience off guard and creating magic moments that make you wonder how they pulled that off, and that’s exactly how I approach motion graphics. I’m always looking for a creative transition, a surprise reveal, or a dramatic shift that will keep the viewer engaged.